Project Description

Premium branding agency.

Challenge

The assessment of the website’s authority in the initial analysis was only 5 out of a possible 100 points, the number of backlands was not even close to the minimum required, the organic site did not appear for any relational keyword, and advertising on Google has not been done once in the previous 10 years of business. The number of organic visits from month to month has been falling, directly affecting the website’s authority. The data extracted from the analysis showed that the number of average organic visits at the monthly level was only 3 which was a clear indication that the SEO optimisation of the site was not in charge.

Strategy

The strategy had to be tailored to the client’s requirements, which meant penetrating the premium branding agency market for all relevant terms. The initial strategy is set to run for all relevant terms in the shortest possible period of days.rs through On-Page Optimisation. After that, via the ling building strategy for Of Page optimization, position the site on the front page of Google for defined relevant terms.

Process

Analysis of the Web site

An initial analysis of the site found that the site had security problems, the layout of the link juice and textual content on the site, which was not relational. The site thus set up received only three visits per month. The state of the site after two months of optimisation has received over 500 visits a month with indications of growth at a rate of 8% per month.

Research on key words

The site wasn’t eligible for any meaningful keyword. In the pictures below you can see the old keywords for which dimis.rs was ranked on Google. According to the client’s request, eight keywords have been defined that they want to be cemented in the top 10 on Google. After initial optimisation, all the key words defined have been ranked and advanced in positions, and the site’s visit has been increased from 3 to 500 organic visits monthly.

Writing and Creating Content

The wrong layout of content, menus, layout of links between internal and external, undefined conversions led to big problems and the sales and conversions on the site were close to small. After On Page optimization, the conversion rate was raised by 50%.

Technical Optimization

The site had security problems, server speed, all-page downloading speed, as well as the entire site structure. By solving technical issues, the upload speed has been doubled, which is why Google rated the site. This directly affected the occupied positions, which jumped an average of 15 places from the previously occupied positions in the SERO.

RESULTS

75%

CONVERSIONS

90%

ROI

95%

MORE TRAFFIC

100%

SUCCESS RATE

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